玄黃Universe

Universe, represents, in this time and space, a chance encounter never again. Derived from the first line of Thousand Character Classic, “The sky was black and earth yellow; space and time vast, limitless,” is the packaging theme of this series. In the flood of time, it is a rare chance to genuinely share feelings with friends at the moment of tea tasting. The commodities are three kinds of Taiwan Sun Moon Lake Black Tea: TTES #18 Hongyu, TTES #21 Hongyun, TTES #21 Assam. From the concept of “couple drinking” for a pot of tea, we pack the tea as two kinds: “thick” and “daily,” the best amount for steeping just once. We hope to directly present the appearance of the tea, the sincere selection of the tea and the texture of the good tea from the packaging. Therefore, we pay special concern to the logos of each kind of tea, the internal/external packaging and the demanding of the gift-giving. The internal packaging presents the shape of the tea leaves on the trancing paper, labeling the tea and flavor (thick & daily) with a type-founding seal to create a subtle mystery with the interweave of modernity and classic. On the external packaging, we choose rice paper with ribbon-like pattern as base and dye the paper navy, using the different coloring of the front and the back of the paper to present “thick” or “daily.” These three kinds of black tea have three different special logos; it is easy for the customers to tell the kinds of the tea at a glance without reading the words.